soul-led storytelling
Creativity that Connects
We are a creative studio for businesses, entrepreneurs and visionaries who live their message and want to convey it deeply to their audience.Communeco delivers brand messaging, campaigns, and content that not only sound good—they feel right. Whether you’re a large organisation or a one-person brand, our work is designed to move people, open doors, and build trust.
creativity that converts
What We Do
Brand Strategy
Positioning, naming, messaging and visual clarity to anchor your brand.Creative Collateral
From pitch decks and lead magnets to short books and newsletters, we create assets that carry your message with integrity.Campaigns & Content
Strategic storytelling, launch messaging, and thought leadership that lands.Ongoing Creative Partnership
Creative direction, messaging audits, and content support that keeps your brand aligned as you grow.Founder & Thought Partner Support
Editorial support, ghostwriting, and visibility strategy for founders who are ready to be seen and heard.
shining a light
Why Communeco
Communeco was founded by a journalist with 30+ years of experience in media, brand storytelling, and content strategy. We bring precision, truth, and soul to every person, company and brand we partner with.We’re not here to add noise. We’re here to clarify, amplify and connect.
positioned with purpose
Who We Are
Communeco is a studio for brands, business and visionaries who care about connection. We specialise in brand messaging, campaign development, and creative collateral that communicates with clarity, feeling, and purpose.At the heart of our work is a deep listening process, one that draws from journalism, strategy, and intuitive insight to capture the true voice of a brand.
how we serve
Services
Whether you're launching something new or refining something established, our creative studio is designed to meet you where you are and build what you need.Brand Clarity
Brand messaging + positioning. Voice and tone development. Naming + taglines. Brand architecture. Origin story + brand manifesto. Messaging audits. Brand unblock intensives.Visual Identity & Styling
Logo + submark creation. Font and colour palette selection. Visual moodboards. Style guides and brand lookbooks.Creative Collateral
Shooks (short books). Lead magnets + guides. One-page websites (like this one). Pitch decks. Signature frameworks + process visuals. Campaign assets (social copy, landing pages, emails). Brand kits. Speaker one-sheets.Campaign Messaging
Launch strategy + copywriting. Thought leadership positioning. PR copy and bios. Email sequences. Keynote scripting + slide deck design. Story arcs for press, podcasts, and visibility.AI Set-Up & Integration
Brand-aligned prompt libraries. Custom GPT workflows. AI co-writing systems. CRM & Notion integrations for brand consistency. SOPs for team use. Strategic AI content architecture. SoulTech™ methodology inclusion.Strategic Intensives & Consulting
Voice and message recalibration. Content ecosystem mapping. Clarity sessions. Brand naming & positioning sprints. Creative direction consults. Speaker & visibility coaching.Ongoing Creative Partnership
Monthly retainers. Messaging audits. Brand refreshes. Ghostwriting + editorial support. Agency white-labelling. Ongoing storytelling and copywriting support. Longform content repurposing.Don’t see what you need? We’re happy to co-create a custom scope.
the story behind the studio
Meet the Founder
Communeco is led by Shannon Dunn, a journalist, brand strategist and creative director with more than 30 years’ experience in media, publicity, entertainment, corporate, wellness and emotionally intelligent storytelling.She has served as Managing Director of The LAROI Foundation, Filmmaker Press Liaison for the American Film Institute, Associate Publisher of Westside Today magazines in Los Angeles, and Media Officer at Charles Sturt University.Her work spans editorial leadership, brand strategy, thought leadership consultation and conscious communications, including as Director of Australasia's first eco PR firms, Features & Beauty Editor at Bride to Be, and a freelance contributor to US Weekly, WellBeing, and other major publications across Australia, New Zealand, and the United States. She is founder of SoulTech™, a methodology that fosters deep human connection through technology.An award-winning business owner and CertClean Clean Beauty Awards judge (the first chosen outside North America), Shannon has also been quoted internationally as a wellness and natural beauty expert. She is co-author of The Adventures of Tao & Friends, a heart-led children’s book series that benefits The Tao Charitable Trust.Today, she helps visionary brands and thought leaders find their voice, shape their message, and connect with clarity and heart.
our clients
Why Clients Love Communeco
"If you have a message, a product, a service, and you wish to share that with the world in an authentic, purposeful and expansive way, Shannon Dunn at Communeco is your person. You’d be hard pressed to find someone more qualified and dedicated to help you accomplish your goals."— Mirjana Boznovska, One Beyond Success"My joy in working with Shannon at Communeco is her intuitive ability to take ideas beyond anything I could have imagined, and to do it with love, passion and joy. One of the keys in working with us in our institute is coming from the heart, and this by far is Shannon's greatest quality. She is our dear friend and trusted adviser."— Lars Gustafsson, BodyMind InstituteShannon at Communeco is one of those fantastic multifaceted individuals who can focus on complicated details, then turn around and organize something grand in scope, like a magazine. She's an exceptional writer and editor who has a clear voice and a knack for phrasing. I can't wait to work with her again.— Marc Lee, The American Film InstituteShannon at Communeco is a fabulous writer and editor who has transformed The Boomerang into a must read industry newsletter. She is a pleasure to work with and everyone adores her.— Susie Dobson, Australians in FilmShannon at Communeco has helped me with public relations and media for my company and personal brand. Shannon really helped me to get my message out to the right market and her releases we're always picked up! Shannon is a pleasure to work with.— Kylie Ryan, My Mindset CoachShannon is not only highly effective at what she does, but she is a sheer joy to work with. She is a bright spirit that brings passion to every project that she works on. She is also a great writer and highly organized, and helped me garner great media for my book in the Australian and New Zealand markets.— Kimberly Snyder, celebrity nutritionist and New York Times bestselling authorIf I had one wish for my brand, it would be that Shannon and I could work together full time. Everything she touches turns to gold, without even batting an eyelid (with organic make up). In a fast world seemingly lacking a conscience, if PR with uncompromised integrity is what you’re looking for—you’ve found it!— Janella Purcell, wholefood chef, medical herbalistI want to thank you for all the connections you’ve made on my behalf to promote my books. Your understanding of health and the natural way of life was clear on the first interview you did with me. I just wanted you to know how much I respect and appreciate all you do to get the word out, around the world, about healthy living. Thank you for everything.— Mimi Kirk, raw food chef and bestselling authorWorking with Shannon was a pure joy! She really put her heart and soul into the project and communicated every step of the way. More than just a great service provider, I would now consider her to be a friend. Highly recommended!— Katrina Zaslavsky, authorShannon is an absolute genius when it comes to getting your message heard. Her writing touches people hearts and inspires action! Shannon is a total dream to work with, easy going yet focused, flexible yet not scared to voice something if it’s heading in the wrong direction. If you want results and to share your message in authentic way, Shannon is your woman.— Lisa Thompson, Fortune EventsShannon is a great writer with a flair and ability to bring warmth and insight to her work. As a writer for WellBeing magazine she has shown great professionalism and abundant passion for a range of assignments. Speaking as an editor, the greatest thing about Shannon is her capacity to turn around an emergency project on a short time frame and still produce high quality work. She is a pleasure to work with, and I’m happy to have her write for me whenever I can.— Terry Robson, Editor, WellBeing magazineShannon never failed to impress us with her ideas, implementation and reliability. Her writing engages you, pulling you into the story and keeps the hook set to the last line. As an editor, Shannon could turn our worst manuscripts into great reads. I couldn’t give her a higher recommendation.— Steve Cyrkin, Autograph magazineShannon’s exceptional eye for detail and design have made the difference in all our projects together. She is an incredible editor, leader and creative collaborator. Simply written, I love working with her.— Michelle Hood, photographerShannon is an absolute joy to work with. She has a level of integrity that is truly rare in the natural health, beauty and wellbeing industries. I would happily trust any job in the hands ofShannon. I’m always excited when a press release of hers arrives in my inbox, as I know it will be one that is worth reading.— Samantha Sargent, Stait founderShannon is professional, punctual, detailed, delightful, full of integrity, inspiring, extremely friendly and so much fun to work with. It’s evident that she loves what she does and puts her whole heart into it. I will definitely be working with Shannon again and have already recommended her to every entrepreneur I know.— Terra Rose Ganem, entrepreneurShannon has been a trusted, compassionate and incredibly professional contributor. I could leave it in her capable hands to come up with new and innovative stories each month as well as follow the brief to a high standard. Her knowledge on all things health and wellness is extensive and I will continue to work with her and recommend her for any future projects.— Anji Bignell, Editor, Australia Natural Health and Nourish magazinesShannon managed communications with hundreds of journalists at our organization with grace and humor. She is a wonderful collaborator and is very self-motivated. Able to nimbly navigate between quickly changing priorities and maintain focus, Shannon remains calm under high pressure environments.— Rose Kuo, artistic director, The American Film Institute